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Several major categories of cosmetic packaging

Several major categories of cosmetic packaging

1. Skincare category: Such products include various face cream, lotion, essence, facial mask, etc. Its characteristic is that it can produce good skincare effects and significant skin improvement effects after use. The packaging of such products requires good sealing performance; Has good light resistance (such as glass bottle packaging), heat resistance, and cold resistance; Easy to carry and store, while also considering environmental protection issues.

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2024

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04

Basic quality requirements for flexible packaging

Basic quality requirements for flexible packaging

1. Bag Bags should not have obvious wrinkles, scratches, or air bubbles. The color of the bag should be uniform and consistent. The sealing of the bag should be firm and there should be no opening, perforation, or leakage of liquid (paste). Composite bags should be firmly laminated and coated evenly.

22

2024

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04

Basic requirements for containers and packaging materials related to container matching

Basic requirements for containers and packaging materials related to container matching

1. Bottle The bottle body should be stable, with a smooth surface, and the thickness of the bottle wall should be basically uniform, without obvious scars or deformations, and there should be no cold explosions or cracks. The bottle mouth should be upright and smooth, without burrs (burrs), and the thread and clamp fitting structure should be intact and upright. The fit between the bottle and the cap should be tight, without slipping, loosening, or leakage. The inside and outside of the bottle should be clean.

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2024

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04

The packaging of cosmetics is no longer as simple as packaging

The packaging of cosmetics is no longer as simple as packaging

Looking at the packaging of many ethnic direct selling cosmetics in China, it is found that there is no real effort put into it. If the cosmetic containers are too ordinary, with single colors and simple shapes, they cannot leave people with the desired feeling, and other common problems. In fact, this is directly related to the positioning of cosmetics products by enterprises. Cosmetics are just a product line of direct sales enterprises, and many of them are not important product lines for enterprises, so there are too many phenomena of going with the flow. National enterprises truly need long-term development, and the attitude of product positioning is worrying.

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2024

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04

Main materials for cosmetic bottle packaging

Main materials for cosmetic bottle packaging

For many years, the cosmetics market in China has grown at an average annual rate of 15% and is now beginning to take shape. In 2002, the entire market achieved a total sales revenue of 45 billion yuan. It is predicted that the total sales in its market will reach 80 billion yuan in 2010. As the main packaging materials in this market, plastic and glass will also have greater potential for use. Most of the general cosmetics are liquid, lotion or paste, without distinctive appearance. It must be showcased through exquisite and unique packaging design to showcase its inherent characteristics. Therefore, cosmetics generally rely on packaging to achieve good sales. Plastic and glass are currently the main materials used in cosmetic packaging containers, with plastic being the most commonly used.

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2024

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